Sheer Mesh & Satin Ribbonslot Sling Bra By Agent Provocateur

Sheer Mesh & Satin Ribbonslot Sling Bra By Agent Provocateur, c. 1990s, France. The Underpinnings Museum. Photography by Tigz Rice

Date: c. 1990s, possibly early 2000s

Origin: Made in France, designed in the United Kingdom

Fabric: Nylon-elastane blend stretch mesh, satin ribbon

Brand: Agent Provocateur

 

A sling cup bra, designed to be worn in the boudoir with the nipple exposed. Stretch nylon mesh, satin strapping and plastic boning are strategically used to subtly lift the bustline whilst covering very little of it. Pale pink satin ribbon slot lace trim and bows are signature details of many early Agent Provocateur designs. This garment was made in France for the British market.

Agent Provocateur was founded as a luxury lingerie retailer and brand in 1994 by Serena Rees and Joseph Corr√©, with the first store opened on Berwick Street in Soho, London, UK. The brand became renowned for its provocative and daring designs and advertising strategies. The label often used celebrity models, and many early campaigns focused on women’s sexualities performed for their own pleasures, rather than the typical male gaze.

The brand was sold to investment firm 3i in 2007. The company faced financial difficulties and entered financial administration in 2017, to be later sold to Four Holdings.

 

From the collection of Karolina Laskowska