!['Beau-T-Form's Scientific Maternity Service' Booklet By Stayform, 1949, USA. The Underpinnings Museum]()
‘Beau-T-Form’s Scientific Maternity Service’ Booklet By Stayform
'Beau-T-Form's Scientific Maternity Service' Booklet By Stayform Date: 1949 Origin: USA Brand: Stayform This 1949 catalogue advertises maternity corsets from “Beau-T-Form’s Scientific Maternity Service,” produced by Stayform foundations. It warns that…!['How Stayform Balances The Figure' Information Card, 1949, USA. The Underpinnings Museum]()
‘How Stayform Balances The Figure’ Information Card
'How Stayform Balances The Figure' Information Card Date: 1949 Origin: USA Brand: Stayform This 1949 demonstration card from a Stayform Foundations sales kit doesn’t showcase a particular product, but claims how…!['Stand The Test Of Time' Advertisement By Maidenform, 1942, USA. The Underpinnings Museum]()
‘Stand The Test Of Time’ Advertisement By Maidenform
'Stand The Test Of Time' Advertisement By Maidenform Date: 1942 Origin: United States Brand: Maidenform This 1942 advertisement for Maidenform brassieres boasts that they “stand the test of time!” The advertisement…!['Discriminating Women' Advertisement By Carole Brassieres, c. 1940s, USA. The Underpinnings Museum]()
‘Discriminating Women’ Advertisement By Carole Brassieres
'Discriminating Women' Advertisement By Carole Brassieres Date: c. 1940s Origin: United States Brand: Carole Brassieres This 1940s advertisement for a brassiere by Carole Brassieres plays up the inexpensive cost of the…!['Flottant Au Vent' Lingerie Catalogue By J. Roussel, c. 1940s, France. The Underpinnings Museum]()
‘Flottant Au Vent’ Lingerie Catalogue By J. Roussel
'Flottant Au Vent' Lingerie Catalogue By J. Roussel Date: c. 1940s Origin: France Brand: J. Roussel This French lingerie catalogue by J. Roussel, titled 'Flottant Au Vent’, dates to the 1940s.…![Stayform Product Catalogue, c. 1949, USA. The Underpinnings Museum]()
Stayform Product Catalogue
Stayform Product Catalogue Date: c. 1949 Origin: USA Brand: Stayform This is a product catalogue for the American foundations brand “Stayform” dated to circa 1949. Inside, the copy in this catalogue…!['Keeping The Youthful Fit' Corsetry Editorial Magazine Excerpt, c. 1940s, Great Britain. The Underpinnings Museum]()
‘Keeping The Youthful Fit’ Corsetry Editorial Magazine Excerpt
'Keeping The Youthful Fit' Corsetry Editorial Magazine Excerpt Date: c. 1940s Origin: Great Britain Brands: Scandale, Warner, Gossard, Kestos, Roussel A circa 1940s British magazine editorial inducing photographs of washable brassieres,…!['Nymph' Blue Cotton Wraparound Bra By Adlis, c. 1940s, Great Britain. The Underpinnings Museum. Photography by Tigz Rice.]()
‘Nymph’ Blue Cotton Wraparound Bra By Adlis
'Nymph' Blue Cotton Wraparound Bra By Adlis Date: c. 1940s Origin: Great Britain Fabric: Cotton Brand: Adlis A bra in a tightly woven, pale blue cotton. It is cut with darted…!['We Thought Of It First' Advertisement By Kestos, c. 1940s, Great Britain. The Underpinnings Museum]()
‘We Thought Of It First’ Advertisement By Kestos
'We Thought Of It First' Advertisement By Kestos Date: c. 1940s Origin: Great Britain Brand: Kestos The 'Kestos' bra had its first patent filed in 1926, and almost immediately exploded in…![Collection Of Jacquard Weave Corsetry Fabric Samples, c. 1930-50s, Great Britain. The Underpinnings Museum]()
Collection Of Jacquard Weave Corsetry Fabric Samples
Collection Of Jacquard Weave Corsetry Fabric Samples Date: c. 1930-50s Origin: Great Britain Fabric: Cotton & Rayon Blends Brand: Unknown A factory sample collection of tightly woven fabrics intended for corsetry…
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