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  • Behind the scenes at day 2 of the Underpinnings Museum photoshoot in July 2018

    Behind the Scenes at an Underpinnings Museum Photoshoot

    Running an online museum with people who live in three different European countries is exciting, but also means it’s very easy to forget how different things can be when you’re chatting in…

  • Detail from an advert for Imperial union suits. From the collection of Dr Shaun Cole.

    #UPMTC: The Big Sell, by Shaun Cole

    This blog post details the presentation from Shaun Cole at the first Underpinnings Museum Twitter conference, entitled The Big Sell: Men’s Underwear Advertising in the Early 20th Century. In addressing men’s underwear advertising,…