‘Hello Boys’: How Wonderbra Survived the Bra Wars
Initially developed in Canada in the 1930s, lingerie manufacturer Canadelle first registered its Wonderbra name as a Trademark in the United States in 1955. In 1963 the Wonderbra brand introduced Canada’s first…
February 14, 2019ART-CHERIE: Inspiration from online archives
Clothing and textile archives are fascinating places. Although, as a fashion historian, you might expect me to visit archives as part of my research, they’re also very useful places for designers to…
November 15, 2018#UPMTC: Archives: A Brief Introduction, by Georgina Orgill
The final blog post in our series documenting the first Underpinnings Museum Twitter conference shares the presentation by Georgina Orgill, entitled Archives: A Brief Introduction. UAL Archives and Special Collections Centre is…
January 21, 2018#UPMTC: Hold On and Suck In, by Cassidy Percoco
This blog post details the Underpinnings Museum Twitter conference presentation from Cassidy Percoco, entitled Hold On and Suck In: 20th Century Views of the 19th Century Corset. Since the early twentieth century,…
January 20, 2018#UPMTC: Women and Corsets in Toronto, by Alanna McKnight
This blog post covers the Underpinnings Museum Twitter conference presentation from Alanna McKnight entitled Women and Corsets in Toronto, 1870-1914. This study argues that corsets were a site of feminist agency, using…
January 19, 2018#UPMTC: The curious history of Radioactive Corsets, by Lucy Jane Santos
This blog post documents the Underpinnings Museum Twitter Conference presentation by Lucy Jane Santos, entitled The Curious History of Radioactive Corsets. This presentation will look at the surprising use of radioactive materials…
January 18, 2018#UPMTC: The Big Sell, by Shaun Cole
This blog post details the presentation from Shaun Cole at the first Underpinnings Museum Twitter conference, entitled The Big Sell: Men’s Underwear Advertising in the Early 20th Century. In addressing men’s underwear advertising,…
January 17, 2018#UPMTC: Auschwitz and Underwear, by Lucy Adlington
This blog post – part of a series documenting the first Underpinnings Museum Twitter conference – details the presentation from Lucy Adlington, entitled Auschwitz and Underwear: the humanising power of clothes. Underwear…
January 16, 2018#UPMTC: The Walls of Jericho, by Casci Ritchie
This blog post – part of a series documenting the first Underpinnings Museum Twitter conference – details the presentation from Casci Ritchie, entitled The Walls of Jericho: Dressing for the bedroom during…
January 15, 2018#UPMTC: Boudoir Caps & Zeppelin Nighties, by Lucie Whitmore
In the third of our posts documenting the first Underpinnings Twitter conference, we are sharing the presentation of Lucie Whitmore, entitled Boudoir Caps & Zeppelin Nighties: How fashionable women dressed for air…
January 14, 2018
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